Daylight: Daylight is your best friend, but the sun can be your enemy (at times). The intensity of direct sunlight can cause the photo to be underexposed or overexposed. You can have an amazing pose, the right outfit, and great content, but when the lighting is off, you’re left with an unflattering photo. Try not to shoot at high noon on a sunny day. Later in the day (or early morning) is usually better.
If you’re unable to take photos later in the day, try to find a shaded area (not too dark) to minimize the amount of direct sunlight. Yes, artificial lighting can be very useful, but it doesn’t compare to natural light. Listening to the weather forecast ahead of time can also help plan your day accordingly.
Outdoor Location: Location is everything! I know that sounds like a cliché, but the background of a photo can be just as eye-catching as the outfit. If the background is the same color as your ensemble, you may want to find another location. A place with a different background color can make your outfit stand out.
No Trespassing: Keep in mind that some locations may have photography laws or guidelines. Even if a “no trespassing” sign is not visible, it’s a good idea to contact the owner of the land or building (if applicable). Some public places may have restrictions, so be sure you’re not in violation before going out on location. Pick a place a few days before the shoot to avoid any obstacles that can delay your creative process. Being prepared can save time, especially if you’ve hired a photographer.
Have a fabulous day everyone! Thank you for reading this post, and I’ll see you next time!